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Graphic Designer - 3 month Contract

Ukraine

Apply

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

Flo is the world’s #1 health & fitness app worldwide on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024 – and we’re not slowing down.

With 7M paid subscribers and the highest-rated experience in the App Store’s health category, we’ve spent 10 years earning trust at scale. Now, we’re building the next generation of digital health – AI-powered, privacy-first, clinically backed – to help our users know their body better.

The job

Responsibilities/tasks

Design visually compelling static and animated graphics across marketing campaigns, product experiences, and medical education.
Collaborate with cross-functional teams (UA, product, content, medical, social) to conceptualize and execute visual assets that drive engagement and understanding.
Translate complex health and scientific topics into easy-to-digest illustrations and infographics.
Utilize insights from user research, experimentation (e.g., A/B testing), and analytics to refine design outputs for effectiveness.
Ensure that all creative output aligns with accessibility standards and inclusive design principles.
Stay up to date with design trends, tools (including AI), and innovation relevant to health communication.
Present creative concepts clearly to stakeholders, incorporating feedback while maintaining strong design rationale.
Produce basic to mid level animations / video edits to compliment static concept production (a plus)

Key results/objectives

Elevate the quality, clarity, and brand consistency of visual design across marketing.
Improve user comprehension and engagement through effective storytelling and design craft.
Support cross-functional teams with design solutions that influence campaign outcomes and product metrics.

Qualifications

Basic Qualifications:

3+ years of experience in graphic design, with significant experience in digital or app-based contexts.
Advanced proficiency in Figma, Adobe Illustrator, and Photoshop; working knowledge of After Effects.
Strong portfolio demonstrating visually engaging designs across channels (ads, app, social).
Understanding of design for impact — from A/B tested assets to inclusive UI/UX visuals.
Experience collaborating with content, product, and growth teams in a high-velocity environment.
Excellent English communication and storytelling skills, both visual and verbal.
Attention to detail and ability to manage multiple design tasks in parallel.

Preferred Qualifications:

Experience mentoring or onboarding designers, setting visual quality standards.
Background in health, education, or behavior-change-related design.
Comfort working with AI-assisted creative tools (e.g., ChatGPT, Midjourney, Runway, Adobe Firefly).
Familiarity with motion and video editing software (a plus)

Starting Salary from 3400 EUR based on experience

#LI-Remote

How we work

We’re a mission-led, product-driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar.

You’ll be working with people who take their work seriously, not themselves. It takes commitment, resilience, and the drive to keep going when things get tough. Because better health outcomes are worth it.

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Our strength is in our differences. At Flo, hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities. Read our privacy notice for job applicants.

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91:T1459,

Graphic Designer - 3 month Contract

Vilnius

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

Responsibilities/tasks

Design visually compelling static and animated graphics across marketing campaigns, product experiences, and medical education.
Collaborate with cross-functional teams (UA, product, content, medical, social) to conceptualize and execute visual assets that drive engagement and understanding.
Translate complex health and scientific topics into easy-to-digest illustrations and infographics.
Utilize insights from user research, experimentation (e.g., A/B testing), and analytics to refine design outputs for effectiveness.
Ensure that all creative output aligns with accessibility standards and inclusive design principles.
Stay up to date with design trends, tools (including AI), and innovation relevant to health communication.
Present creative concepts clearly to stakeholders, incorporating feedback while maintaining strong design rationale.
Produce basic to mid level animations / video edits to compliment static concept production (a plus)

Key results/objectives

Elevate the quality, clarity, and brand consistency of visual design across marketing.
Improve user comprehension and engagement through effective storytelling and design craft.
Support cross-functional teams with design solutions that influence campaign outcomes and product metrics.

Qualifications

Basic Qualifications:

3+ years of experience in graphic design, with significant experience in digital or app-based contexts.
Advanced proficiency in Figma, Adobe Illustrator, and Photoshop; working knowledge of After Effects.
Strong portfolio demonstrating visually engaging designs across channels (ads, app, social).
Understanding of design for impact — from A/B tested assets to inclusive UI/UX visuals.
Experience collaborating with content, product, and growth teams in a high-velocity environment.
Excellent English communication and storytelling skills, both visual and verbal.
Attention to detail and ability to manage multiple design tasks in parallel.

Preferred Qualifications:

Experience mentoring or onboarding designers, setting visual quality standards.
Background in health, education, or behavior-change-related design.
Comfort working with AI-assisted creative tools (e.g., ChatGPT, Midjourney, Runway, Adobe Firefly).
Familiarity with motion and video editing software (a plus)

Starting Salary from 3400 EUR based on experience

#LI-Hybrid

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

Apply for this job

92:T14ba,

Graphic Designer - 3 month Contract

Poland

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

Responsibilities/tasks

Design visually compelling static and animated graphics across marketing campaigns, product experiences, and medical education.
Collaborate with cross-functional teams (UA, product, content, medical, social) to conceptualize and execute visual assets that drive engagement and understanding.
Translate complex health and scientific topics into easy-to-digest illustrations and infographics.
Utilize insights from user research, experimentation (e.g., A/B testing), and analytics to refine design outputs for effectiveness.
Ensure that all creative output aligns with accessibility standards and inclusive design principles.
Stay up to date with design trends, tools (including AI), and innovation relevant to health communication.
Present creative concepts clearly to stakeholders, incorporating feedback while maintaining strong design rationale.
Produce basic to mid level animations / video edits to compliment static concept production (a plus)

Key results/objectives

Elevate the quality, clarity, and brand consistency of visual design across marketing.
Improve user comprehension and engagement through effective storytelling and design craft.
Support cross-functional teams with design solutions that influence campaign outcomes and product metrics.

Qualifications

Basic Qualifications:

3+ years of experience in graphic design, with significant experience in digital or app-based contexts.
Advanced proficiency in Figma, Adobe Illustrator, and Photoshop; working knowledge of After Effects.
Strong portfolio demonstrating visually engaging designs across channels (ads, app, social).
Understanding of design for impact — from A/B tested assets to inclusive UI/UX visuals.
Experience collaborating with content, product, and growth teams in a high-velocity environment.
Excellent English communication and storytelling skills, both visual and verbal.
Attention to detail and ability to manage multiple design tasks in parallel.

Preferred Qualifications:

Experience mentoring or onboarding designers, setting visual quality standards.
Background in health, education, or behavior-change-related design.
Comfort working with AI-assisted creative tools (e.g., ChatGPT, Midjourney, Runway, Adobe Firefly).
Familiarity with motion and video editing software (a plus)

Starting Salary from 3400 EUR based on experience

#LI-Remote

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

Apply for this job

* indicates a required field

93:T1aed,

Security Architect

London

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

Millions of people trust Flo with their most personal health data. As our Security Architect, you’ll make sure we deserve that trust. This is a hands-on individual contributor role. You’ll work side by side with engineering, product and platform teams to shape secure architectures and build the guardrails that let both humans and AI coding agents ship quickly and safely. The role combines security architecture, product and application security engineering and security risk expertise: you will set secure patterns and standards, lead threat modelling and design reviews, embed security into the SDLC and CI/CD, and translate security risk into clear, pragmatic decisions.

What you’ll do

Shape secure architecture from day one. Partner with teams early in design, lead security design reviews for new services and major changes, and record key decisions and risk trade-offs.
Build security harnesses for human and AI-agent development. Design guardrails, sandboxing, least-privilege access for agents and tools, secrets handling, policy-as-code and automated checks that run inside developer and agent workflows.
Lead on AI and agentic security. Define secure patterns for LLM integrations, MCP servers and tool use, and tackle risks like prompt injection, data leakage, excessive agency and supply-chain compromise.
Create paved roads. Publish reusable patterns, reference architectures and standards that teams adopt because they’re the easiest option.
Scale threat modelling. Build tools and skills that let engineers run threat models themselves, and carry out internal security assessments.
Remove whole classes of vulnerabilities. Automate vulnerability triage and investigation, find systemic root causes, and feed the fixes back into patterns and guardrails.
Turn risk into clear decisions. Explain security risk in pragmatic terms so the business can prioritise based on risk and value.
Advise and enable. Be a trusted partner to engineering, product and leadership, coach engineers, and help evaluate third-party and AI tools so they can be adopted securely. Support ISO 27001/27701 so that controls are built into how we engineer, not bolted on afterwards.

What you’ll bring

7+ years in security engineering, application/product security or security architecture, including hands-on work securing cloud-native systems
Deep knowledge of Secure SDLC: threat modelling, security testing, app security review and CI/CD security
Hands-on experience with AWS and Cloudflare (or equivalents) and Terraform or similar IaC
A strong grasp of the OWASP Top 10 and the ability to assess exploitability and impact
Solid coding skills (e.g. Python, Go, Scala) and experience building security tooling or automation
Practical understanding of the risks in AI-assisted and agentic development and LLM applications (e.g. OWASP Top 10 for LLMs)
Experience with security risk analysis and risk management methods
The ability to explain trade-offs clearly to engineers and senior stakeholders, and to win people over

Nice to have

Experience building guardrails, sandboxes or policy-as-code (e.g. OPA) for developer platforms or AI coding agents
iOS or Android security experience
Experience with ISO 27001, ISO 27701 or SOC 2 audits
A background in health tech, femtech or another regulated, privacy-sensitive industry
Certifications or degrees such as CISSP, CCSP, OSCP or an MSc in Information Security

Why Flo

You’ll protect data that matters deeply to millions of people. You’ll also help set the standard for how a company adopts agentic engineering safely, and you’ll have real ownership: you design and build the first version, then hand it off to the teams who will run it.

Annual Salary Range

£100,000 - £130,000 GBP

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

94:T19be,

Security Architect

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

What you’ll do

Shape secure architecture from day one. Partner with teams early in design, lead security design reviews for new services and major changes, and record key decisions and risk trade-offs.
Build security harnesses for human and AI-agent development. Design guardrails, sandboxing, least-privilege access for agents and tools, secrets handling, policy-as-code and automated checks that run inside developer and agent workflows.
Lead on AI and agentic security. Define secure patterns for LLM integrations, MCP servers and tool use, and tackle risks like prompt injection, data leakage, excessive agency and supply-chain compromise.
Create paved roads. Publish reusable patterns, reference architectures and standards that teams adopt because they’re the easiest option.
Scale threat modelling. Build tools and skills that let engineers run threat models themselves, and carry out internal security assessments.
Remove whole classes of vulnerabilities. Automate vulnerability triage and investigation, find systemic root causes, and feed the fixes back into patterns and guardrails.
Turn risk into clear decisions. Explain security risk in pragmatic terms so the business can prioritise based on risk and value.
Advise and enable. Be a trusted partner to engineering, product and leadership, coach engineers, and help evaluate third-party and AI tools so they can be adopted securely. Support ISO 27001/27701 so that controls are built into how we engineer, not bolted on afterwards.

What you’ll bring

7+ years in security engineering, application/product security or security architecture, including hands-on work securing cloud-native systems
Deep knowledge of Secure SDLC: threat modelling, security testing, app security review and CI/CD security
Hands-on experience with AWS and Cloudflare (or equivalents) and Terraform or similar IaC
A strong grasp of the OWASP Top 10 and the ability to assess exploitability and impact
Solid coding skills (e.g. Python, Go, Scala) and experience building security tooling or automation
Practical understanding of the risks in AI-assisted and agentic development and LLM applications (e.g. OWASP Top 10 for LLMs)
Experience with security risk analysis and risk management methods
The ability to explain trade-offs clearly to engineers and senior stakeholders, and to win people over

Nice to have

Experience building guardrails, sandboxes or policy-as-code (e.g. OPA) for developer platforms or AI coding agents
iOS or Android security experience
Experience with ISO 27001, ISO 27701 or SOC 2 audits
A background in health tech, femtech or another regulated, privacy-sensitive industry
Certifications or degrees such as CISSP, CCSP, OSCP or an MSc in Information Security

Why Flo

Salary Range - gross per month (ranges may vary based on skills and experience)

€8.000 - €10.000 EUR

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

95:T1433,

Freelance Performance Copywriter (3 months, full time)

United Kingdom

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

This is a 3-month, full-time freelance contract, fully remote within the UK.

You're a performance copywriter who writes fast and well on any platform. You'll own one of our established focus areas, such as Track & Symptoms, and be responsible for its copy and its day-to-day results. You'll work from Creative Strategy briefs and take the copy end to end, from concept through production, testing and iteration. You produce a high volume of different ideas, adapt each one to the platform and funnel, read your own results, and use AI to widen your exploration without lowering the bar.

What you'll do

Own your TTC & Pregnancy copy across Meta, Google, Snapchat, TikTok, Pinterest, Moloco and ASO, working from Creative Strategy briefs and giving input on them
Own the area's day-to-day results: watch what's losing spend in Looker and refresh it before it drops off
Write new hooks, angles, scripts and variants every week; each one should test a different idea, not reword the last one
Make sure each ad fits the funnel it sends people to, web or app, and carries through to onboarding
Work closely with designers and motion designers so copy and visuals land as one idea
Propose new tests with a simple hypothesis and the metric that should decide them
Use Claude and ChatGPT for variation and summarising results, and Sensor Tower and HookRadar to find new angles; edit AI output critically
Write launch and awareness copy for your area with Brand, and support social when needed
Write compliant benefit messaging before legal and medical review, and give feedback to junior copywriters

What you'll bring

About 2–4 years in performance or direct-response copywriting, in-house or at an agency
A portfolio of live ads across several platforms, including a test where you can say what won and what you changed next
An understanding of how copy and success metrics differ by platform, e.g. thumb-stop and CTR on TikTok vs. conversion on an App Store page
Confident daily use of AI tools, with the judgment to know when output isn't good enough
Judgment on health claims, and care when writing about personal health topics
Native-level English, and the ability to explain why a line should work

Nice to have

Experience at a health, wellness or subscription app
ASO experience
Additional languages

Please note: the benefits listed below are for permanent Flo employees and don’t apply to freelance contracts.

How we work

What you'll get

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

96:T1b50,

Principal Infrastructure Engineer

London, England, United Kingdom

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

Principal Infrastructure Engineer

More than 80 million women open Flo every month to understand their bodies and their health. Every one of those sessions runs on infrastructure we build, and the data behind it is as personal as data gets. Keeping that fast and private at this scale is the job.

Velocity runs the platform that every Flo engineer builds on: Kubernetes on AWS, the data stores behind our services, and the golden paths that let product teams ship without needing to be infrastructure experts. We treat our internal developers as our customers. You will:

Own the foundations: Design and run the Kubernetes and data infrastructure behind 80 million monthly active users, and make it boring in the best sense.
Turn expertise into self-service: Take what you know about running clusters and databases well, and build it into the defaults so product teams get it for free.

What You Will Do

Kubernetes at scale: Architect and evolve our EKS estate: cluster lifecycle and upgrades, networking, autoscaling, workload isolation, and the Helm and Terraform that deploy onto it.
Data infrastructure: Shape how our services use PostgreSQL, DynamoDB and Kafka. Set the patterns for provisioning, access, backup, failover and capacity, so teams aren't solving these problems one service at a time.
Golden paths: Build self-service tooling and Terraform modules that give product teams autonomy without sacrificing stability or security.
Reliability: Lead resilience work, including business continuity planning, disaster recovery testing and a sustainable on-call rotation.
Privacy at scale: Support the infrastructure behind privacy features such as our TIME-recognised "Anonymous Mode", and keep us SOC2, ISO 27001 and ISO 27701 certified while handling some of the most sensitive data there is.
Observability: Make sure metrics, logs and traces tell us something is wrong before our users do.

What You Bring

Experience: Many years in infrastructure, platform, SRE or DevOps roles running high-traffic, distributed systems in production. You have operated at Principal or Staff scope, setting direction across teams as well as delivering.
Kubernetes depth: You have run Kubernetes in production for real workloads, ideally EKS. You can explain what happens between kubectl apply and a pod serving traffic, and you have debugged it when it didn't.
Data infrastructure awareness: You understand how PostgreSQL, DynamoDB and Kafka behave under load and when they fail: connection limits, replication lag, hot partitions, consumer lag, retention. You don't need to have been a DBA, but you know what good looks like and when to ask for help.
AWS and infrastructure as code: Strong AWS knowledge and fluent Terraform. Coding experience in Go or Python is a plus.
Communication: A doc-first habit, and the ability to bring distributed product teams with you.

AI first: you will have seen the impact AI automation is having on development teams and the software delivery lifecycle, and have strong ideas on how infrastructure should support it.

Bonus Points

Hardening infrastructure for high-compliance or security-sensitive environments (HIPAA, SOC 2, PCI).
Running managed data services in AWS (RDS, Aurora, MSK, DynamoDB) at scale, including migrations and major version upgrades.
Scaling consumer platforms with millions of concurrent users.
Certifications such as AWS Certified Solutions Architect Professional, CKA or CKS.

Why Join Flo?

High impact: Flo is used by 1 in 4 women aged 18–44 in the US, and has raised $200M to build what comes next.
Autonomy: We hire experts and trust them to deliver.
Modern stack at scale: EKS, Terraform, Kafka, PostgreSQL, DynamoDB and Sentry, serving more than 80 million people a month.

Annual Salary Range (ranges may vary based on skills and experience)

£130,000 - £150,000 GBP

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

97:T1e82,

Freelance Motion Designer (PL/UA)

Poland

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

As a Motion Designer at Flo, you create compelling animated content that brings ideas to life, edit thumbstopping UGC videos, strengthen brand storytelling, and contribute to impactful marketing initiatives. Your work supports a variety of channels across paid UA, helping to communicate key messages through high-quality motion design that aligns with Flo’s visual identity and purpose.

Responsibilities/tasks

Boost motion design capacity by swiftly creating and animating graphics and editing videos in response to campaign demand spikes.
Collaborate with the UA team to deliver high-quality motion assets aligned with fast-changing priorities.
Adapt existing designs and produce rapid iterations for spontaneous creative requests.
Address localization needs to tailor motion graphics and videos for different global markets.
Produce static ads & thumbnails where required.
Experiment with generative AI tools to explore new video concepts and improve workflow efficiency.
Maintain consistency with brand guidelines across all visual content.
Deliver visually compelling work that effectively communicates app features and user benefits.
Animation concept development, leveraging brand's characters, app UI, typography, illustration and look & feel, to deliver fresh new video and animation ideas.
Storyboarding concepts on Figma, demonstrating proficient use of colour, illustration, typography, and app UI elements.
Communicating with stakeholders and team members to meet deadlines successfully.

Key results/objectives

Deliver high-quality motion graphics and videos that meet deadlines and support UA goals.
Improve campaign engagement and performance through effective motion storytelling.
Integrate innovation in tools and workflows, including AI applications, to elevate creative output.

Qualifications

Basic Qualifications:

3+ years of experience in motion design with a strong portfolio showcasing animation skills and editing techniques.
Proficiency in Adobe After Effects and other motion design software.
Proficiency in Adobe CC.
Proficiency in Figma or similar software.
Strong understanding of animation principles and visual effects.
A strong eye for detail, with an understanding of brand guidelines and the ability to maintain consistency across motion graphics.
Ability to collaborate effectively with cross-functional teams including copywriters, designers, and marketers.
Understanding of basic performance marketing concepts (e.g., CTR, conversion rates).
Ability to manage multiple design projects and meet deadlines in a fast-paced environment.
Excellent communication skills for clear and effective collaboration.
Genuine curiosity and enthusiasm for experimenting with AI tools, including generative AI video platforms, to push creative boundaries and elevate video storytelling.

Preferred Qualifications:

Experience in the tech or digital marketing industry.
Experience creating static ads to complement motion & video skills.
Experience in the femtech, health, and wellbeing sector.
Familiarity with Cinema 4D or 3D motion design (a plus).
Basic understanding of user acquisition (UA) and CRM creatives.

Salary from 3400 EUR monthly based on full time hours

#LI-Remote

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews.
Opportunity to participate in Flo’s performance incentive scheme.
Paid holiday, sick leave, and female health leave.
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents.
Accelerated professional growth through world-changing work and learning support.
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office.
5-week fully paid sabbatical at 5-year Floversary.
Flo Premium for friends & family, plus more health, pension and wellbeing perks.

Diversity, equity and inclusion

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98:T2873,

Product Manager - Web Onboarding

Vilnius

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

As Flo continues to scale globally, we're looking for an ambitious and commercially minded Product Manager – Web Onboarding to help accelerate our growth by building and optimising high-performing web acquisition funnels. This is an opportunity to work at the intersection of Product, Growth Marketing and Monetisation, shaping how millions of potential users discover Flo, understand its value and become paying subscribers.

You'll take ownership of developing new web onboarding experiences from the ground up, while continuously optimising existing funnels to maximise conversion, revenue and customer lifetime value. From user journeys and personalisation to pricing, paywalls and experimentation, you'll have the autonomy to identify growth opportunities and turn them into measurable business results. Working closely with User Acquisition, Design, Engineering and Analytics, you'll play a critical role in unlocking new opportunities to scale paid marketing channels, including Meta, Google and TikTok. This is a unique opportunity to combine the speed and experimentation culture of a high-growth business with the scale and impact of one of the world's most successful consumer health platforms.

Your Experience

Must have:

Proven experience in B2C product management, ideally within a high-growth consumer subscription, e-commerce or digital product business.
Hands-on experience building and optimising web acquisition or onboarding funnels, with a track record of improving conversion rates and delivering measurable business impact.
Strong understanding of product growth and monetisation, including conversion optimisation, pricing, paywalls, subscriptions and customer lifetime value.
Experience developing new funnel experiences from scratch, from identifying opportunities and defining hypotheses to launching, measuring and iterating on new products.
Strong understanding of paid user acquisition, including how channels such as Meta, Google and TikTok interact with landing pages, onboarding experiences and conversion performance.
Highly analytical and data-driven mindset, with hands-on experience in A/B testing, funnel analytics, experimentation and interpreting performance metrics to make product decisions.
Strong commercial acumen, with an understanding of acquisition economics, revenue optimisation, customer acquisition costs and lifetime value.
Excellent prioritisation and problem-solving skills, with the ability to identify high-impact opportunities, make decisions under uncertainty and balance multiple competing initiatives.
Strong cross-functional collaboration skills, with experience working closely with Engineering, Design, Analytics and Marketing to deliver impactful product improvements.
A proactive, entrepreneurial mindset, with a strong sense of ownership, curiosity and a willingness to challenge assumptions and move quickly.

What you'll be doing

You'll be responsible for:

Build and scale high-performing web funnels

Own the product roadmap for Flo's web onboarding funnels, driving improvements in conversion, revenue and customer lifetime value.
Develop and launch new web funnel experiences from scratch, identifying opportunities to engage new audiences, communicate Flo's value proposition and convert visitors into paying subscribers.
Continuously optimise existing funnels through experimentation, improving every step of the user journey, from landing pages and onboarding questions to paywalls and checkout.
Explore new approaches to funnel design, personalisation and user segmentation to create compelling experiences tailored to different audiences and acquisition channels.

Drive monetisation and commercial performance

Own the monetisation strategy for your funnels, including pricing, subscription plans, paywall experiences, promotional offers and other conversion levers.
Identify and prioritise opportunities to maximise revenue, revenue per visitor and customer lifetime value while maintaining a strong customer experience.
Develop and execute a high-velocity experimentation roadmap, using A/B testing, customer insights and performance data to deliver measurable growth.
Take accountability for funnel performance, continuously monitoring key metrics and translating insights into clear product priorities.

Partner with User Acquisition to unlock scalable growth

Work closely with User Acquisition and Growth Marketing teams to develop funnel experiences that maximise the performance and scalability of paid acquisition campaigns across Meta, Google, TikTok and other channels.
Collaborate on new audience segments, messaging, value propositions and acquisition strategies, ensuring alignment between advertising campaigns and the user experience.
Identify opportunities to improve acquisition economics through higher conversion rates, stronger monetisation and better customer lifetime value.
Partner with Marketing to test new growth hypotheses and unlock additional opportunities for profitable customer acquisition.

Lead execution and drive business impact

Lead a cross-functional product squad, working closely with Design, Engineering and Analytics to turn growth opportunities into high-quality product experiences.
Use quantitative and qualitative insights to understand user behaviour, identify friction points and develop effective solutions.
Balance rapid experimentation with strategic thinking, ensuring short-term optimisation efforts contribute to long-term sustainable growth.
Collaborate with other Product, Payments, Marketing and Legal teams to ensure seamless customer journeys and commercially effective, compliant experiences.

#LI-Hybrid #LI-AJ1

Salary Range - gross per month (ranges may vary based on skills and experience)

€4.600 - €6.500 EUR

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

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First Name*

Last Name*

Preferred First Name

Email*

Phone

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Phone*

Location (City)*

Resume/CV*

Cover Letter

Please confirm your salary expectations? *

Please confirm your notice period?

Please confirm you are able to commute to our London office 3 days a week? (Tues,Weds,Thurs)?

If you have one, please can you share your LinkedIn profile with us?

How many years of product management experience do you have in B2C or consumer products?*

Have you owned the roadmap for a web acquisition or onboarding funnel, meaning landing page → onboarding → paywall/checkout?*

Have you launched a new web funnel or onboarding flow from scratch (0→1), not only optimised an existing one?*

Which of these have you directly owned or run experiments on? *

None of the above

Flo Health can contact me about job opportunities for up to 3 years *

By applying for the above role, you confirm that you have reviewed our privacy notice for job applicants: https://flo.health/privacy-policy-for-job-applicants

Demographic Question

We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.

Submit application

99:T2af3,

Product Manager - Web Onboarding

London

Apply

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

Your Experience

Must have:

Proven experience in B2C product management, ideally within a high-growth consumer subscription, e-commerce or digital product business.
Hands-on experience building and optimising web acquisition or onboarding funnels, with a track record of improving conversion rates and delivering measurable business impact.
Strong understanding of product growth and monetisation, including conversion optimisation, pricing, paywalls, subscriptions and customer lifetime value.
Experience developing new funnel experiences from scratch, from identifying opportunities and defining hypotheses to launching, measuring and iterating on new products.
Strong understanding of paid user acquisition, including how channels such as Meta, Google and TikTok interact with landing pages, onboarding experiences and conversion performance.
Highly analytical and data-driven mindset, with hands-on experience in A/B testing, funnel analytics, experimentation and interpreting performance metrics to make product decisions.
Strong commercial acumen, with an understanding of acquisition economics, revenue optimisation, customer acquisition costs and lifetime value.
Excellent prioritisation and problem-solving skills, with the ability to identify high-impact opportunities, make decisions under uncertainty and balance multiple competing initiatives.
Strong cross-functional collaboration skills, with experience working closely with Engineering, Design, Analytics and Marketing to deliver impactful product improvements.
A proactive, entrepreneurial mindset, with a strong sense of ownership, curiosity and a willingness to challenge assumptions and move quickly.

What you'll be doing

You'll be responsible for:

Build and scale high-performing web funnels

Own the product roadmap for Flo's web onboarding funnels, driving improvements in conversion, revenue and customer lifetime value.
Develop and launch new web funnel experiences from scratch, identifying opportunities to engage new audiences, communicate Flo's value proposition and convert visitors into paying subscribers.
Continuously optimise existing funnels through experimentation, improving every step of the user journey, from landing pages and onboarding questions to paywalls and checkout.
Explore new approaches to funnel design, personalisation and user segmentation to create compelling experiences tailored to different audiences and acquisition channels.

Drive monetisation and commercial performance

Own the monetisation strategy for your funnels, including pricing, subscription plans, paywall experiences, promotional offers and other conversion levers.
Identify and prioritise opportunities to maximise revenue, revenue per visitor and customer lifetime value while maintaining a strong customer experience.
Develop and execute a high-velocity experimentation roadmap, using A/B testing, customer insights and performance data to deliver measurable growth.
Take accountability for funnel performance, continuously monitoring key metrics and translating insights into clear product priorities.

Partner with User Acquisition to unlock scalable growth

Work closely with User Acquisition and Growth Marketing teams to develop funnel experiences that maximise the performance and scalability of paid acquisition campaigns across Meta, Google, TikTok and other channels.
Collaborate on new audience segments, messaging, value propositions and acquisition strategies, ensuring alignment between advertising campaigns and the user experience.
Identify opportunities to improve acquisition economics through higher conversion rates, stronger monetisation and better customer lifetime value.
Partner with Marketing to test new growth hypotheses and unlock additional opportunities for profitable customer acquisition.

Lead execution and drive business impact

Lead a cross-functional product squad, working closely with Design, Engineering and Analytics to turn growth opportunities into high-quality product experiences.
Use quantitative and qualitative insights to understand user behaviour, identify friction points and develop effective solutions.
Balance rapid experimentation with strategic thinking, ensuring short-term optimisation efforts contribute to long-term sustainable growth.
Collaborate with other Product, Payments, Marketing and Legal teams to ensure seamless customer journeys and commercially effective, compliant experiences.

#LI-Hybrid #LI-AJ1

Annual Salary Range (ranges may vary based on skills and experience)

£78,000 - £90,000 GBP

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

Create alert

Apply for this job

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* *

Please confirm your salary expectations? *

Please confirm your notice period?*

Please confirm you are able to commute to our London office 3 days a week? (Tues,Weds,Thurs)?

Select...

If you have one, please can you share your LinkedIn profile with us?

How many years of product management experience do you have in B2C or consumer products?*

Select...

Have you owned the roadmap for a web acquisition or onboarding funnel, meaning landing page → onboarding → paywall/checkout?*

Select...

Have you launched a new web funnel or onboarding flow from scratch (0→1), not only optimised an existing one?*

Select...

Which of these have you directly owned or run experiments on? *

Landing pages

Onboarding quizzes/questionnaires

Paywalls

Pricing or subscription plans

Checkout/payment flows

Promotional offers/trials

None of the above

Flo Health can contact me about job opportunities for up to 3 years *

Select...

By applying for the above role, you confirm that you have reviewed our privacy notice for job applicants: https://flo.health/privacy-policy-for-job-applicants*

Select...

* *

Demographic Question

We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.

How would you describe your gender identity?*

Select...

* *

Submit application

9a:T22c0,

Growth Product Manager - Monetisation

Vilnius

Apply

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

As a Growth Product Manager – Core Monetisation at Flo, you’ll own the strategy and execution of initiatives that directly maximise user lifetime value. Your focus will be on pricing, paywall experience, and offer segmentation and personalisation, the core levers driving Flo’s revenue growth.

You’ll collaborate cross-functionally with analysts, designers, researchers, and engineers to design and optimise how users convert to Premium. This role has significant strategic visibility and you’ll work closely with the company product leadership to shape Flo’s monetisation roadmap and ensure our pricing and paywall strategy continues to set the benchmark in the health and wellness space.

This role is pivotal to reinforcing Flo’s position as a global leader in health and fitness, and as the world’s first fully digital female health unicorn.

Your Experience

Must have:

Proven experience developing pricing and subscription plan segmentation strategies to maximise LTV.
Strong track record of designing high-converting paywall experiences and personalising monetisation flows based on user segments.
Hands-on experience leveraging offers, discounts, add-ons, and subscription tiers to drive revenue growth and optimise monetisation performance.
Experience coordinating paywall campaigns, experiments, and launches across the app in close collaboration with cross-functional teams.
Deep expertise in A/B testing and experimentation, validating assumptions, and translating results into actionable monetisation improvements.
Experience working cross-functionally with engineering, design, analytics, and marketing teams to deliver measurable business impact.
Excellent analytical and problem-solving skills, with the ability to translate data into insights and make informed, evidence-based decisions.
Comfort working in a fast-paced, high-experiment environment with shifting priorities and multiple competing demands. You thrive in dynamic settings and are energised by experimentation at scale.

Nice to have:

Experience managing monetisation for a B2C app.
Experience with monetisation automation and machine learning techniques.

What you'll be doing

You'll be responsible for:

Analysing and identifying opportunities to optimise paywalls and pricing across regions, segments, and platforms to maximise user lifetime value and profitability.
Defining and implementing pricing strategies and tactics for subscriptions, complementary products, and add-ons, ensuring alignment with Flo’s business goals and market dynamics.
Designing and optimising paywall experiences and other monetisation mechanics to maximise conversion rates and deliver a seamless, high-performing upgrade journey.
Developing and executing targeted pricing and offer strategies for lifecycle moments and seasonal campaigns to unlock incremental revenue during key periods.
Partnering closely with engineering, design, analytics, and finance teams to enhance Flo’s monetisation systems, experimentation capabilities, and reporting accuracy.
Overseeing the management of App Store Connect and Google Play Console configurations related to pricing, SKUs, and subscriptions.
Acting as Flo’s subject-matter expert in monetisation, advising product teams on best practices, experimentation frameworks, and growth strategies that drive LTV.

#LI-Hybrid #LI-AJ1

Salary Range - gross per month (ranges may vary based on skills and experience)

€4.600 - €6.500 EUR

How we work

What you'll get

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

Create alert

Apply for this job

--------------------

indicates a required field

Autofill my application

First Name*

Last Name*

Preferred First Name

Email*

Phone

Country*

Phone*

Location (City)*

Locate me

Resume/CV*

AttachAttach

Dropbox

Google Drive

Enter manuallyEnter manually

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

AttachAttach

Dropbox

Google Drive

Enter manuallyEnter manually

Accepted file types: pdf, doc, docx, txt, rtf

Please confirm your salary expectations? *
Please confirm your notice period?*
Please confirm you are able to commute to our London office 3 days a week? (Tues,Weds,Thurs)?*
Select...
If you have one, please can you share your LinkedIn profile with us?
How many years of product management experience do you have?*
Select...
How many years have you spent mainly focused on monetisation (pricing, paywalls, subscriptions, offers)?*
Select...
Have you owned the pricing strategy for a subscription product, setting price points, plan structure or regional pricing?*
Select...
Which monetisation levers have you directly owned and shipped? *
Paywall design / layout
Price points / price testing
Regional or localised pricing
Subscription tiers / plan structure
Discounts, trials or promotional offers
Add-ons / complementary products
Segmented or personalised paywalls/offers
None of the above
Have you personalised paywalls or offers by user segment (lifecycle stage, geography, behaviour, acquisition source)?*
Select...
Flo Health can contact me about job opportunities for up to 3 years *
Select...
By applying for the above role, you confirm that you have reviewed our privacy notice for job applicants: https://flo.health/privacy-policy-for-job-applicants*
Select...

Demographic Question

We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.

How would you describe your gender identity?*
Select...
Submit application

9b:T1915,

Growth Product Manager – Monetisation

London

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

This role is pivotal to reinforcing Flo’s position as a global leader in health and fitness, and as the world’s first fully digital female health unicorn.

Your Experience

Must have:

Proven experience developing pricing and subscription plan segmentation strategies to maximise LTV.
Strong track record of designing high-converting paywall experiences and personalising monetisation flows based on user segments.
Hands-on experience leveraging offers, discounts, add-ons, and subscription tiers to drive revenue growth and optimise monetisation performance.
Experience coordinating paywall campaigns, experiments, and launches across the app in close collaboration with cross-functional teams.
Deep expertise in A/B testing and experimentation, validating assumptions, and translating results into actionable monetisation improvements.
Experience working cross-functionally with engineering, design, analytics, and marketing teams to deliver measurable business impact.
Excellent analytical and problem-solving skills, with the ability to translate data into insights and make informed, evidence-based decisions.
Comfort working in a fast-paced, high-experiment environment with shifting priorities and multiple competing demands. You thrive in dynamic settings and are energised by experimentation at scale.

Nice to have:

Experience managing monetisation for a B2C app.
Experience with monetisation automation and machine learning techniques.

What you'll be doing

You'll be responsible for:

Analysing and identifying opportunities to optimise paywalls and pricing across regions, segments, and platforms to maximise user lifetime value and profitability.
Defining and implementing pricing strategies and tactics for subscriptions, complementary products, and add-ons, ensuring alignment with Flo’s business goals and market dynamics.
Designing and optimising paywall experiences and other monetisation mechanics to maximise conversion rates and deliver a seamless, high-performing upgrade journey.
Developing and executing targeted pricing and offer strategies for lifecycle moments and seasonal campaigns to unlock incremental revenue during key periods.
Partnering closely with engineering, design, analytics, and finance teams to enhance Flo’s monetisation systems, experimentation capabilities, and reporting accuracy.
Overseeing the management of App Store Connect and Google Play Console configurations related to pricing, SKUs, and subscriptions.
Acting as Flo’s subject-matter expert in monetisation, advising product teams on best practices, experimentation frameworks, and growth strategies that drive LTV.

#LI-Hybrid #LI-AJ1

Annual Salary Range (ranges may vary based on skills and experience)

£78,000 - £90,000 GBP

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

Create alert

Apply for this job

* indicates a required field

9c:T141f,

Graphic Designer

**500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.**

The job

Responsibilities/tasks

Design visually compelling static and animated graphics across marketing campaigns, product experiences, and medical education.
Collaborate with cross-functional teams (UA, product, content, medical, social) to conceptualize and execute visual assets that drive engagement and understanding.
Translate complex health and scientific topics into easy-to-digest illustrations and infographics.
Utilize insights from user research, experimentation (e.g., A/B testing), and analytics to refine design outputs for effectiveness.
Ensure that all creative output aligns with accessibility standards and inclusive design principles.
Stay up to date with design trends, tools (including AI), and innovation relevant to health communication.
Present creative concepts clearly to stakeholders, incorporating feedback while maintaining strong design rationale.
Produce basic to mid level animations / video edits to compliment static concept production (a plus)

Key results/objectives

Elevate the quality, clarity, and brand consistency of visual design across marketing.
Improve user comprehension and engagement through effective storytelling and design craft.
Support cross-functional teams with design solutions that influence campaign outcomes and product metrics.

Qualifications

Basic Qualifications:

3+ years of experience in graphic design, with significant experience in digital or app-based contexts.
Advanced proficiency in Figma, Adobe Illustrator, and Photoshop; working knowledge of After Effects.
Strong portfolio demonstrating visually engaging designs across channels (ads, app, social).
Understanding of design for impact — from A/B tested assets to inclusive UI/UX visuals.
Experience collaborating with content, product, and growth teams in a high-velocity environment.
Excellent English communication and storytelling skills, both visual and verbal.
Attention to detail and ability to manage multiple design tasks in parallel.

Preferred Qualifications:

Experience mentoring or onboarding designers, setting visual quality standards.
Background in health, education, or behavior-change-related design.
Comfort working with AI-assisted creative tools (e.g., ChatGPT, Midjourney, Runway, Adobe Firefly).
Familiarity with motion and video editing software (a plus)

Starting Salary from 3400 EUR based on experience

#LI-Hybrid

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

Create a Job Alert

Interested in building your career at Flo Health? Get future opportunities sent straight to your email.

9d:T1422,

Machine Learning Engineer

London

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

We are looking for a Machine Learning Engineers to join Flo Health. You will be developing groundbreaking features that leverage our medical expertise, technical skills, rapid adoption of new technologies (like LLMs), product knowledge, and a deep understanding of our users’ needs. If you’re passionate about technology, especially advancements in generative AI, and driven by delivering value to users, we would love to hear from you!

Your Experience

Must have:

4+ years of professional experience in the field of machine learning
Demonstrated success in building and deploying large-scale machine learning models; experience with large-scale LLM applications is a bonus
Ability to devise creative solutions to intricate technical challenges, including experience in systems design with the ability to architect and explain ML/LLM pipelines
Strong Python programming skills for efficient model development and deployment
Experience with both traditional ML and modern LLM frameworks
Understanding of the entire ML/LLM development process, including CI/CD, version control, testing, MLOps/LLMOps, and agile methodologies
Experience in building and managing data pipelines using tools like Apache Spark
Excellent communication skills and ability to collaborate with diverse teams
Commitment to responsible AI practices, including fairness, accountability, and transparency

Nice to have:

Advanced degree in Computer Science, Mathematics, or a related field
Familiarity with statistical and measurement fundamentals and running and evaluating AB tests
Data visualisation skills
Experience in the MedTech domain

What you'll be doing

You'll be responsible for:

Explore, develop and test complex ML/AI systems to improve female health
Work with state-of-the-art technologies, such as most advanced LLMs and Generative AI approaches, to build solutions that are medically safe and work at scale
Work in a fast-paced environment to quickly build and validate product hypotheses, taking end-to-end ownership of ML/AI products
Build the future-proof infrastructure for serving Gen AI features at Flo, bringing our AI vision and strategy to life
Constantly improve our technical capabilities by researching and implementing best practices in the context of the fastly evolving space of LLMs
Work in a cross-functional setup alongside other engineering (ML, Backend, QA), product, and analytics teams

Annual Salary Range (ranges may vary based on skills and experience)

£130,000 - £180,000 GBP

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

9e:T1552,

Creative Strategist

**500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.**

The job

We’re looking for a Creative Strategist (Video) in our paid UA team who combines sharp strategic judgement, creative flair, and strong leadership to craft video paid UA campaigns that don’t just get noticed — they move people. This isn’t a video editing role — it’s about turning performance data into fresh breakthrough creative concepts that capture attention and drive results.

You’ll sit at the intersection of data, psychology, and storytelling — analysing what works, ideating what’s next, and directing others to bring it to life.

You’ll be responsible for:

Developing strategic creative concepts for paid video campaigns across social platforms
Analysing performance data (CTR, CR, ROAS, engagement) to identify insights and opportunities
Writing sharp creative briefs that translate insights into clear direction for designers, writers, and video editors
Partnering with UA and growth teams to test hypotheses and scale what performs
Reviewing and optimising creative iterations — ensuring every asset aligns with brand and business goals
Spotting patterns, trends, and cultural moments to inform future campaigns
Guiding the creative process end-to-end, from concept through to execution and analysis

Your experience

Must-have:

2+ years in performance marketing, creative strategy, or growth marketing roles (e.g. Creative Strategist, UA Manager, Growth Creative Lead, Marketing Manager)
A portfolio showing data-driven creative concepts that delivered measurable results
Deep understanding of paid social creative performance and testing methodologies
Strong communication skills — able to translate insights into compelling creative directions
Fluency in English and a natural ability to craft ideas for a global (especially US) audience
Familiarity with creative production workflows, without needing to be hands-on in editing tools
Proficiency with project management tools (Jira, Confluence, Google Workspace)
Curiosity for new formats, cultural trends, and emerging AI creative tools
An obsession with results

Nice-to-have:

Familiarity with budgeting and resource allocation for creative projects
Experience working collaboratively with creative partners (writers, motion designers, video editors)

What success looks like

Growth in video creative’s contribution as a driver of paid UA success
Consistent improvement in key video creative performance metrics (ROAS, CTR, conversion rates, engagement)
Tangible impact on overall paid UA campaign growth and ROI

#LI-DL1 #LI-Hybrid

Salary Range - gross per month (ranges may vary based on skills and experience)

€4.200 - €5.200 EUR

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

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9f:T1047,

Engineering Manager

Vilnius

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500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

We’re not chasing product–market fit. We’ve found it. Flo is used by 1 in 4 women aged 18–44 in the US. Last year, $200M raised. Earlier this year: 8.6M new installs, 2.8M user jump, That kind of scale doesn’t just happen. It’s engineered.

That’s where you come in.

We’re hiring Engineering Managers in London to lead a squad building the next generation of privacy-first, AI-powered health tools - and shipping them to a global audience.

What you’ll do

Lead and grow a high-performing team of engineers
Set direction, ship fast, own outcomes
Build systems that are reliable, scalable and secure
Guide architecture decisions and unblock delivery
Champion engineering quality, speed and autonomy
Coach your team - hire, develop, promote
Collaborate across disciplines to turn product ideas into reality

What you bring

6+ years coding in Scala, Java, Kotlin or Objective-C/Swift
Experience building distributed systems at scale
4+ years managing engineers and leading teams
Solid track record of hiring, mentoring and building inclusive cultures
Deep understanding of software engineering best practices and agile delivery
Strong product mindset - you care about the user, not just the stack

Nice to have

Exposure to ML or data-powered products
Full-stack experience
Hands-on with CI/CD and DevOps tooling
Background in consumer tech or mobile apps
A/B testing know-how

Salary Range - gross per month (ranges may vary based on skills and experience)

€10.000 - €12.000 EUR

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

a0:Tfee,

Engineering Manager

500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.

The job

That’s where you come in.

We’re hiring Engineering Managers in London to lead a squad building the next generation of privacy-first, AI-powered health tools - and shipping them to a global audience.

What you’ll do

Lead and grow a high-performing team of engineers
Set direction, ship fast, own outcomes
Build systems that are reliable, scalable and secure
Guide architecture decisions and unblock delivery
Champion engineering quality, speed and autonomy
Coach your team - hire, develop, promote
Collaborate across disciplines to turn product ideas into reality

What you bring

6+ years coding in Scala, Java, Kotlin or Objective-C/Swift
Experience building distributed systems at scale
4+ years managing engineers and leading teams
Solid track record of hiring, mentoring and building inclusive cultures
Deep understanding of software engineering best practices and agile delivery
Strong product mindset - you care about the user, not just the stack

Nice to have

Exposure to ML or data-powered products
Full-stack experience
Hands-on with CI/CD and DevOps tooling
Background in consumer tech or mobile apps
A/B testing know-how

Annual Salary Range (ranges may vary based on skills and experience)

£130,000 - £150,000 GBP

How we work

What you'll get

We support impact with meaningful reward. Here’s what that looks like:

Competitive salary and annual reviews
Opportunity to participate in Flo’s performance incentive scheme
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
Accelerated professional growth through world-changing work and learning support
In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
5-week fully paid sabbatical at 5-year Floversary
Flo Premium for friends & family, plus more health, pension and wellbeing perks

Diversity, equity and inclusion

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Мы — Flo, самое популярное в мире приложение для женского здоровья.

Как работает Flo?
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Миссия Flo
Женское здоровье слишком долго оставалось недофинансированным и недооценённым. Мы стремимся изменить это, делая следующее:

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