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Мы — современная частная школа, создающая безопасную, вдохновляющую и развивающую образовательную среду. Мы ищем специалиста, который будет отвечать за присутствие школы в цифровом пространстве, создавать качественный контент, вести сайт и социальные сети, а также помогать формировать сильный и узнаваемый бренд школы.

Основные обязанности

Контент и социальные сети

Ведение официальных страниц школы в социальных сетях (Instagram, Facebook, LinkedIn и др.).
Разработка контент-плана и публикация материалов.
Подготовка текстов, фото- и видеоконтента, сторис, Reels и других форматов.
Освещение школьных мероприятий, достижений учеников и педагогов.
Анализ эффективности публикаций и подготовка предложений по улучшению контента.

Сайт школы

Регулярное обновление информации на сайте.
Размещение новостей, анонсов, фотографий и других материалов.
Контроль актуальности информации и структуры сайта.
Взаимодействие с разработчиками и подрядчиками при необходимости внесения изменений.

Бренд и коммуникации

Подготовка новостей, статей, интервью и других информационных материалов.
Участие в разработке рекламных и презентационных материалов.
Организация фото- и видеосъемок школьных мероприятий.
Взаимодействие с дизайнерами, фотографами и другими подрядчиками.
Поддержание единого визуального и коммуникационного стиля школы.

Внутренние коммуникации

Подготовка информационных материалов для сотрудников.
Информационное сопровождение школьных мероприятий.
Подготовка презентаций и других материалов для внутренних и внешних проектов.
При необходимости — подготовка информационных рассылок для родителей и сотрудников.

Требования

Высшее образование в области маркетинга, PR, журналистики, коммуникаций или смежных направлений.
Опыт работы от 2 лет в сфере SMM, контент-маркетинга, PR или digital-маркетинга.
Опыт ведения корпоративных социальных сетей и сайтов.
Отличные навыки написания текстов и создания контента.
Грамотное владение казахским и русским языком, знание английского языка будет преимуществом.
Владение Canva и другими инструментами для создания визуального контента; знание фото- и видеоредакторов приветствуется.
Навыки работы с CMS сайтов будут преимуществом.
Организованность, ответственность, креативность и внимание к деталям.
Умение работать в режиме многозадачности и соблюдать дедлайны.

Мы предлагаем

Работу в современной частной школе с профессиональной командой.
Возможность развивать бренд школы и реализовывать интересные проекты.
Участие в создании яркого и качественного контента.
Конкурентную заработную плату.
Официальное трудоустройство.
Возможности для профессионального развития и обучения.

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